At GMR, we craft data-driven experiences that turn stories into lasting memories. Since 1979, we've led experience marketing by harnessing the power of music, sports, and entertainment to deliver branded events that resonate deeply with everyone.

While headquartered in the United States, our passionate global team creates, consults, and activates in more than 70 countries, bringing local expertise and cultural insight to every activation—from Olympic Games and the Super Bowl to community events. As we've evolved, so has our commitment to creating experiences that are not only innovative and impactful, but thoughtfully designed with long-term stakeholder value in mind. This includes considering the environmental and social footprint of live events and working with our clients and partners to build more sustainable activations.

GMR is part of Omnicom Group.